September 28 2009
Eating Out In Queenstown and Other Choice Links
posted by Ana Samways at 8:38 pm
Grown down south: We know Queenstown is pretty tacky these days and this branding effort for restaurant Three Sixty is anything but classy. I see what they’re getting at, but it’s a case of cleverness over a diner’s wish to enjoy his/her food without any association with vaginas. What do you think?
Ads: Pacific Blue made this little viral ditty for the telly (original lyrics to Macarena tune), designed to rival their competitors hugely successful exhibitionism earlier this year. Except the You Tube has no sound, but the teeny tiny version on the Pacific Blue site does have sound on their site. Maybe you could sync them to get the sound and the decent sized picture.
Mailbag: You have to find last week’s Liquor Land ad on the NZ Herald website amusing, says Kimberley. “There’s 20% off Australian Reds and the ad shows the Sydney opera house covered in a red haze. Can we assume this week’s dust clouds were a promotional gimmick?”
Picture this #1: A good boy always…
Picture this #2: Invisible and homeless, bummer.
New favourite site: Recipe Puppy will give you a recipe based on the ingredients you input.
Obama is an android? Or at very least he has a very consistent smile.
Trashy: Scariest X-Factor auditions.
Video: A skier with a camera attached to his helmet gets buried in an avalanche, then dug out by his friends. Scary. (buried time 1.45 until 6.00). The audio is kinda disturbing.
September 28th, 2009 at 10:17 pm
Re Grown down south Yes, yes, we are all liberal enough not to be offended at such stuff anymore. But really? Sex sells, I know, but are there limits? Can I ask this questions without sounding like a prude?
September 29th, 2009 at 10:13 am
I’m a Taurus. We love food. And we love sex. But not together. If you’re truly passionate about food then eat. If you want to have sex – do it. But mixing the two together shows you don’t really care about either…
September 29th, 2009 at 11:49 am
The shot doesn’t appeal to either ’sense’… it’s not alluring nor mouthwatering.
Fail. Double Fail.
September 29th, 2009 at 12:26 pm
Upon my first glance at this it did catch up my eye, I thought that the ad was quite risque and would definately appeal to the 20’s-30’s market, which Queenstown seems to be lacking. We’re exposed to so much other middle ground PC rubbish in our day to day societies, that surely something risque is going to reflect well. I for one would more inclined to eat there than any other of the middle of the road, unexperimental, status quo, mundane eateries. Heck if restaunteurs can do this with their advertising, imagine what they can do with the food – I just hope that the model is one of the waitresses
September 29th, 2009 at 12:42 pm
Dancing Cookie – can you show me any star sign that doesn’t enjoy sex and/or food?
September 29th, 2009 at 2:00 pm
I fully agree with you danordiego. The ad has fulfilled its role in that it has drawn attention. I personally have found it quite light hearted, toungue in cheek and I have not looked deep enough into it as to be offended.
September 29th, 2009 at 2:26 pm
Clearly this advertisement has had the desired effect, people are talking about it. Its a competitive market place in Queenstown and im sure threesixty will be delighted people are taking the time to talk about the restaurant. The ad will appeal to the Queenstown demographic and is far from offensive, in fact its making me hungry, I dont even like carrots.
September 29th, 2009 at 3:04 pm
Am I on a different planet? Call me a sucker but I responded to the campaign. My partner and I dined, had the best meal I’ve had in a long time. And no, there weren’t any naked waitresses so if this is your main fear then to all you wrapped in cotton wool, all you have to deal with is great food, great staff, and an interactive chef who comes and chats to his clientele. Lighten up NZ
September 29th, 2009 at 3:25 pm
Gosh Justine if you’re not already employed by the restaurant, you should be.
September 29th, 2009 at 3:38 pm
Justine is relying on the ‘humourless prude defence’ but she misses the point. The obscured map of tassie i.e. implied nudity isn’t the issue, it’s allusion that their veges were grown ‘down south’ that is unpalatable. Reminded me of this.
September 30th, 2009 at 6:25 am
Does no one these days accept the world as it comes without putting in his five-cent worth of opinions? I, for one, will happily take the food on offer, whether it’s served on a silver platter or elsewhere.
September 30th, 2009 at 7:32 am
I get the impression that ‘down south’ refers to the fact that use foods grown ‘down south’ but in the fact that the vast majority of New Zealanders refer to Queenstown as ‘down south’ i.e. “What are you up to for New Years?” “Ahh we’re going down south…” the light hearted pun I think reflects well on a highly competitive food market, and in order to grab attention I think they’ve done well. The comparison to the Tom Ford ad, whilst there are basic similarities, is like saying Michael Hills super yacht is the same as my dingy, because they both float…
September 30th, 2009 at 8:16 am
Justine – you’re a sucker.
sit ubu – read some astrology books.
September 30th, 2009 at 11:43 am
The dancing cookie appears to be bitter. The cookie has lost all credibility in this discussion as s/he appears to have a strict diet of wasps and nails. Apples up princess, get down to threesixty for some food that will put a smile on your face, sounds like you need it.
September 30th, 2009 at 11:56 am
Damian – sounds like it’s an ad you’re after?
September 30th, 2009 at 12:18 pm
Only then to have it scrutinised by a few delicate bloggers – no thanks.
A Down to Earth dining experience they are promoting, not really relevant to the majority that subscribe to this site Ana.
October 1st, 2009 at 6:05 pm
Good work Damien, lighten up people. And no, I don’t work for the restaurant Fiona – maybe you should get down there for a relaxing time and good feed. Sounds like you need it.
October 3rd, 2009 at 8:39 am
I think it’s kind of distracting. Makes me want to ripe away the veggies and get to the fruit dishes. Clever, but does sex sell a restaurant? I think that’s a dangerous strategy.